Winning On Main Street - Small Business Podcast

Hair By Sierra

Episode Summary

This super busy Fresno hair coloring specialist struggled to manage her schedule until she found this “wonderful” booking software: “I have a life now.”

Episode Notes

Small business owners know running your own business takes a lot of work. After all, you’re the CEO, CMO, and the chief of…well, anything that comes up that day. That means the behind-the-scenes work can sometimes overtake the time you get to spend serving clients.

We sat down with Sierra Smith, founder of Hair By Sierra, to hear how she uses technology to reclaim her time. According to her, the software helped her regain valuable time outside of work with her family and allows her to focus on serving hundreds of clients.

Hair By Sierra in Fresno, California focuses on coloring and color correction. Specializing in balayage, Sierra says her business attracts clients in dire need of fixing less-skilled dye jobs.